At-a-glance information:
| Item | Motorific |
| Manufacturer | Ideal Toy Corporation |
| Location | Hollis, NY |
| Manufactured | 1965-1970 est. |
A very entertaining slot car set was the Motorific Line made by Ideal. These came in a variety of sets, separate cars, trucks, boats (called Boaterifics) and accessories.
What was different about Motorific was that each car or truck was powered by two AA batteries. There was no contacts in the track. Hence, track assembly was VERY easy, although you could not control the speed of the car.
There were really three different types of sets.
Motorific: These were the first, originally designed as 'test tracks', with a variety of tests that are performed on the car, as if it was a large proving ground. Tests included horsepower test, steering test, spring test, and crash test.
Racerific: These used the same track as Motorific, but they added a timer and additional items to each set. The idea was to compete with others to see who could get through the course in the shortest amount of time, or in a rally scenario, who could come closest to the handicap time.
Highway Sets: Larger track, packed with trucks that did all sorts of things.
Track

Here is a comparison of all the different tracks. The furthest right is the grey track, typical in the Motorific Torture Track sets. On the far left is the much larger track that came with all Action Highway sets. They were made wider to accommodate the larger trucks that came in those sets.
The middle blue track was exclusive the later Racerific sets, featuring the two speed cars. These included: Racerific Super Speed, Camaro Racerific, Survival Run, Firebird, and Whirlwind.
We will go through each of the above types of sets.
Motorific Torture Tracks
The first sets, brought out in 1965, were called 'torture tracks', for example, Dearborn Test Track, Alcan Highway Torture Track, etc. There was a variety of cars from the beginning. These were AA battery powered. The early cars had the option to free run on a floor, and their wheels could be placed in a variety of positions, allowing for circles, straight line racing, etc. Also, a pin could be installed on any car. This pin would engage the groove that ran down the center of each track. Hence, a 'slot car'!
To the left, you see a Jaguar XKE, a Cadillac no less,
and a Ferrari. The blue coloring is especially pleasing. Each one contains
a snap in motor and gearing. Thin tires, with whitewalls, and hub caps made
up the wheels. Most cars had an oval sticker on the door that identified
the car to those who were too stupid to tell what the car is. The first
car line had a Triumph TR3, Mustang, Chevrolet, and more.
As the front wheels snapped into position, they stayed in whatever position they were last in when they are placed on the track, and the wheels do not turn and follow the direction of the road. Each plastic body snaps onto the black chassis.
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Chassis details. Panel one shows the steering and the guide pin slid onto the chassis, at the bottom of the car. Panel 2 shows the entire chassis. Notice the gearing in panel three.
Sets
Here is a typical Motorific Set.
The Alcan Highway Torture Track set was very popular.
This set has various 'tests' that were identified by yellow signs.
Spring Test: A car jumps of an embankment, and hopefully can continue on with the 'test'.
Horsepower Test: Here, the car stops, and its wheels spin a set of gears in the track to determine the 'horsepower' of the car. Once the gauge gets to a certain point, the car is released.
Steering Test: The car jiggles through a zig zag in the road.
Other sets included a 'crash test', where a simulated block wall is 'crashed through' by the car!
Other Torture Track sets include: GTO, Dearborn, and Giant Detroit sets.
Action Highway
In about 1967, Ideal released the Action Highway line. These sets featured the wider yellow track. The old cars could run on this too, but the new track would not connect to the old track. Reminds me of how Tyco used to change tracks and create compatibility problems.
However, the yellow tracks were also a breeze to connect, they just lay together and simply lock down. Although the fit is sloppy, the cars pass along fine, and there is no road contacts to worry about.
Trucks came in each Action Highway Set. Here is an example of two trucks.
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Both are finally detailed GMC trucks. The truck chassis are different, bigger, with double rear tires. The steering also follows the track. The track pin is built into the trucks. They are more solid and durable than the cars, but trim parts can easily break. The tow truck has a fitting that will snap into a Motorific car, and you can actually tow the car.
Other trucks include a cement mixer, refrigerator truck, and others!
Sets
There are some great Action Highway sets. They include

Highway 77--I love this set...simple and easy to set up, and fun to watch. It includes one truck, two switches, and instructions.
Highway 87--This set includes a 'construction site'.

Highway 88--This set adds trestles, for an overpass, as well as a fun collapsing bridge. The bridge will allow cars to pass, but trucks will knock down a danger sign, which causes a bridge collapse. With proper switch setting, the trucks can take a by pass road.

Highway 97-- This is a lesser-seen set that includes some fun things. The set comes with both a car and a truck. There is a car bypass lane with allows a car to pass up a slower truck. The construction site is part of the package, along with the Mystery Warehouse.
This item (real pictures of the item coming shortly) differs a bit from the drawing in that the flagman is monochrome (grey) in color, but I suppose you could paint him. This accessory will stop a vehicle, and allow a flagman to 'cross' in front, then allow the vehicle to proceed. Ingeniously done with a hidden turntable and magnets. The extra fun of the item comes from its own inherent lack of precision: Occasionally the vehicle runs over the obnoxious flagman. The set also comes with some cargo items to carry around in the truck. |
This is a fun accessory. One roadway goes into
the warehouse. Double doors swing open and closed. Once inside, the car
will 'magically' turn around and come shooting back out! Warning: Certain
larger trucks will have difficulty with this, so using the switch for larger
vehicles to bypass this is recommended. |
Highway 99--One of the largest of the Action Highway series, this set comes complete with the collapsing bridge of the 88 set, plus other interesting items. A truck and a police car came with the set. Other interesting things include (alot of these items were part of other sets too, not just exclusive to the 99 set):
| A special strip of two lane 'passing track'...ingeniously designed so that a Motorific car can pass up the truck and go around it. | ![]() |
| A controllable intersection that will stop lanes of traffic to let the other side go by | ![]() |
| A remote control (air bladder) for the intersection or other switches | ![]() |
| A wonderful speed trap that will keep a car (it should be the police car, but I am using a blue Impala here) in place until another car passes by, at which time the "police car" is released, and a wailing sound is produced within the mountain at the right of the photo. There should also be a billboard present to hide the cop car, but my set was missing this. | ![]() |
| The collapsing bridge. | ![]() |
Action Highway 100

Isn't this wild? A rare 100 Highway. This features a trailer terminal like the Midnight Special set. This set came with the semi truck shown below. The fairly rare semi truck was sold separately too.
Here is the semi truck/trailer. A nice addition to any
fleet.
Highway 100 set photos courtesy of Ray Miller and Karen Fry.
Action Highway 101--Largest of the Highway Series
Midnight Special--This great set features a semi truck, with working headlights!!!
Midnight Freight--Does not include the freight terminal, but has a delivery truck with headlights!!!

Racerific
Ideal created another line that focused on competition to get your car through various hazards against a clock. Motorific Racerifics had a racing theme, with road rally checkpoint flags, water hazards, dangerous curves, and other things. Clocks, starter timers and other gadgets added great fun to the sets. The same cars were used as in the Motorific sets.
Here is a typical Racerific set. Notice the huge timer.
The "Cornering Strip" is similar to the Steering Test in the Torture
Track series, but includes little cones on top of springs which quiver when
the car goes by.
There are some interesting things to point out on the box. For one thing, the kids are always odd looking and completely out of scale with the track. The pictures always also show a whole bunch of cars on the track at the same time....really impossible to do without them colliding all over the place--believe me, I have tried it. One car, maybe two is all you can really handle. If you were 6, I don't think you could handle that!!!
UPDATE ON BOX PHOTOS: It is really obvious to me now that I look closer at it. As I mentioned below, the kids look weird and out of scale in the pictures. The reality is, that the kids are really not there. They are cut and pasted into the pictures. The kid who is screaming on the Action Highway 99 box is the exact same photo used on the model 88 box in the Dealer Reference Catalog ONLY. Different kid (shown above) on the production version. I knew they looked wield.
Here is a sample layout from the Fury instruction sheet.
Here are some of the sets, from the instruction sheet
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In 1968, Ideal changed the Racerific sets, adding 2 speed cars, and changing the names of the sets, and the track color to blue. These sets are much more rare.
2 speed cars actually contained a little gear switching mechanism that would switch between high and low gears either from a stick shift control, or by a mechanism in the track. In some sets, a car pulling out of the pit stop will suddenly upshift and increase in speed!
Here is a beautiful, never opened Camaro Racerific set.
Important to
note that only some, not all of these sets came with Camaro cars! Corvettes
and TBirds are known to be part of the sets. The cars have blue chassis,
switchable gears, and different tires than the regular cars.
Photos of Camaro Set courtesy of Barry Goodman.

Here is a rather uncommon Whirlwind Racerific Set.
Photo courtesy of Shane.
Here is a Firebird Racerific, with stick shift control
and 'speed up guy'.
Photo courtesy of Cherryl Wiltse.
The king of all Racerific sets, and perhaps all of Motorifics, is the
Racerific Super Speed set. In addition to all the hazards, hairpin curves,
and multiple checkpoints, it features the 'Terror Turn".
This fascinating
piece of engineering is a plastic mountain where a recording of crash sounds
inside the mountain, should the car run off the road at this junction. You
hear a screech, a crash and breaking glass. It is a fun effect.
You also get a Lemans Starter/Timer. This holds the cars up by the back bumper until YOU hit the release key. At that moment, the car is released, timer is going, and after the car finishes the course, it hits a peg on the timer and stops the clock immediately.
You also get a pit stop, where the car will stop for a moment, then take off.
The car shipped with the Super Speed set is a 2 speed car. You can set the speed manually, or through a shift point on the track. The chassis of the car, and the track, are blue in this set.
Mini-Motorifics
Ideal introduced Mini-Motorifics in the late 1960s. These were scaled down cars, and used N type batteries. There were various speed and race sets available, but they were not nearly as popular as Motorifics..
Mini-Motorific came in a variety of sets, most common are the Speed Trial Series and the Sprint Racing 100-300 sets.
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There were some very nice things about the Mini-Motorifics. For one,
there were die-cast metal chassis (perhaps so they could compete with Hot
Wheels on some level, and be considered 'die cast cars').
Each car had a
fold up and away pin, although it was plastic, no more missing guidepins--although
there are slide on pin hold downs to keep the pins from moving forward and
out of the way of the road groove....and they are packaged the same way
as the old pins, in little envelopes, and just as easy to lose. The metal
chassis is great for such a vintage item, since one of my issues with the
old original Motorifics is that the chassis bend over time, especially with
batteries in them. The bodies on the Mini-Motorifics are nicely detailed
with rich colors and decals. A smaller motor is used. The on/off switch
mechanism is a little under-engineered.
Cars are nicely detailed. There are decals, colored
light lenses, and nice paint. The bodies are relatively sturdy too.

Most, if not all sets, came with a big stopwatch to time your races. The Speed Trial sets were single lane, the Sprint Racing, for the first time in Motorific history, allowed side to side racing. It used much the same single lane track, but utilized dual lane pieces and some creative layouts to allow simultaneous races. Here is a comparison of a long piece of Mini Motorific track compared to the original grey track.
What Mini-Motorific profile would not be complete without mention of this:

Here is the package for the Mini-Motoric logo'd N-sized battery pack put out by Eveready. The package originally contained 4 batteries.
Corner of the Bizarre!
Here are some interesting things.
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Just a couple of Motorific Jags, right? WRONG! Guess who made the yellow one? |
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Believe it or not, its from MARX. MARX also brought out a short lived gravity track and car set, non motorized, to compete with Hot Wheels. Who knew? |
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Inside view of MARX Jag |
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Chassis of MARX Jag. Notice slide on off switch, motor, etc. Tires missing, but new replacment tires work just fine here. Interestingly, Transogram made a few cars too! |

The #1 problem with vintage Motorifics, and indeed all old slot cars, is rotted tires. Motorific tires tend to harden, develop flat areas, and break off into black, powdery chunks. This is especially true with the original cars, and their whitewalled, hub-capped wheels.
I have recently acquired and tested several sets of replacement tires from Motorific Joe. Motorific Joe provides replacement tires for the older style cars. I have been bugging him for replacements for the two speed cars and trucks too!
I tested these tires exhaustively. They completely changed and enhanced the use of the cars. My best performing cars would still consistently veer off the road, or lose traction in any kind of climb. Once I fitted these new tires, the cars ran great. To maximize usage, I cheated and just replaced the rear tires, since the fronts really don't supply traction! The tires hold up just fine.
The new tires do not have white walls; however, I have devised a plan to add white walls to the tires quickly with a little effort. Stay tuned for more information.
Thanks to Joe for bearing the cost burden and making these available to Motorific fans. Joe will also provide modifications to cars, and other services. To contact Joe and discuss your tire needs, contact him at his website, http://members.aol.com/jmotorific/index.html.